What is it?
Anatomy Ads are a new way to think about how bloggers and new media publishers monetize their content, by chaning the way we think about advertising. Because on the social web, it's about interacting with your users and readers. It's about personal branding.
It's about making advertising both interesting and transparent - by allowing the audience to engage the publisher. Everyone has something to say.
Create your own network
Tie all of your content together, whever it is. Anatomy Ads let you tie all of your web spaces together into a single, monetizable brand name. Do you have multiple blogs? Social networking profiles? Portfoilio sites? Anatomy Ads lets you tie them togther, and encourages your audience to sponsor you.
Everyone competes for the space alongside your content. People who sponsor your content can promote their own blog, cause, event, or whatever else they can think of.
Get sponsored
Sponsoring content is easy. Choose the content you want, and how much you want to sponsor it for. Your ad will be impressed for 30 days, giving you an amount of impressions for your sponsorship which is relative to the total demand for that space.
Publishers (that's you) recieve 100% of paid sponsorships.* In addition to paid sponsorships from your audience, every day we push out unique offers to our users. We bring the advertisers to you.
Your brand & more
Anatomy Ads are great for more than just branding. It's great for causes, events, non-profits or individuals looking to promote themselves or their company.
Since the widget is re-distributable, you can give the code to those involed with your project and have them post it on their sites as well. The more places your widget is displayed, the more impressions it will make and the more money you can raise. It's a great way to raise money for anything, and provides a real incentive to individuals to participate by actually giving them something for their money.
The Widget
The standard Anatomy AdMe™ widget is 280x320 pixels in size, and consists of a 2x2 ad matrix. Individual ads consist of a 128x128 pixel icon and up to 60 characters of text. Ad links can link to whatever you want. Simple. You can make as many as you want. We currently support Blogger, WordPress, Moveable Type, and anywhere else you can embed JavaScript.**
Full control
We give the individuals full control over what's displayed in their widget. Everytime someone makes an offer, you'll get a notification via email. Accept or deny, the choice is yours.
In addition, we provide a fully transparent network. See what other sponsors are doing. See how much they paid. Find out how much that page is worth, and then decide what it's worth to you.
*Subject to credit card processing fees and transaction charges. Currently $0.30 per transaction + 2.9% discount rate.
**Flash version on the way!